This monthly (maybe more) newsletter will give you communications expert insights, news & analysis, and education: examining business through a comms lens.
Customer Communications
Communications for Customer Centricity
A lot of companies love to say they are “customer-centric” or “customer-first” and many likely have at least one core value that is tied to the customer. In theory, this…
Comms Superpower: Root Cause Analysis
You know what a Comms superpower is? Root cause analysis. I don’t mean like a technical one like the engineering team puts together after an incident, I mean like getting…
Communications ≠ Public Relations
I debated tackling this topic because I have a strong background in Public Relations (PR) and I don’t want to diminish the value of PR, but I’ve seen too many…